Saturday, December 14, 2013

Labels



I got to speak to one of my old friends recently. She was married and had a kid and so many questions running inside her head. She said that there were times when she felt that she should have stayed single but still chose to stay married for the sake of unclear future and anxiety of being lonely. Also she did not want the labels that would stick to her if she gets a divorce.
Later, I took a stroll at the Jimmy Choo store at UB City mall here. The sumptuous display and the glitters in the ‘Abel’ pumps made me try them out. Then I asked the ultimate question- about the price. Though it was not difficult to afford, I did not buy as I considered it to be over-priced. But why would I spend so much for no one would even recognize my Choo as I am not walking the red carpet. But if not spend for the Choo, what am I going to do with the money. I will put this money for the apartment I would purchase or may be save it for the future or blow it on buying a new car or something . I am not sure. But if people can spend their valuable life for the sake of an uncertain future, why not simply spend on a lousy Choo? But again, I wondered, do the labels matter?
But then I got into thinking- I am sure I will be labeled as “spendthrift” if I had bought the Choo. But if a guy spends his money to buy the latest expensive cellphone as soon as it gets launched, he is a “gadget geek”!
This issue with giving different labels to women and men is not new to us. A woman is called “crazy” if she says something that the accusing man does not want to hear. She is “over-reacting” if he does not want her to react. If a man is playing pranks and joking around, he is “fun” but the woman who does the same is “immature” or "not a lady". Mostly, these labels are meant to suppress her from showing her emotions and expressing what she thinks. This reminds me of Bree Van de Kamp from Desperate Housewives who says that women need to wear a “mask” to hide their emotions to have power over men – quite debatable though.
While I was thinking about all these labels women have to carry, I came across this recent Pantene Ad Campaign coincidentally which for sure would strike a bell to almost all women.



"Don't let labels hold you back. Be strong and shine."

SSN 

P.S. I did not buy 'Abel' as I discovered similar looking ones in Zara and it is not as expensive as Jimmy Choo's. And ofcourse, labels don't matter.